Bring every catalogue onto one open network.

A Seller Network Participant is responsible for connecting sellers to the ONDC network through a seller application. They are also responsible for digitizing the seller's catalogue and dispersing payments. Additionally, they must train sellers on best practices in e-commerce to ensure quality fulfilment and provide a positive buying experience for customers.

See seller requirements
Unique seller-side organisations currently represented in the live registry. Loading registry

Two seller node types, one interoperable network.

Seller Network Participants connect sellers through seller applications, digitize catalogues, disperse payments and help sellers follow e-commerce best practices for quality fulfilment.

The node type describes whether the application brings together other sellers or sells its own inventory.

Marketplace Seller Node

Does not produce or manufacture any inventory of its own. It acts as a marketplace to offer goods and services that are provided by sellers.

Inventory Seller Node

Any application operated by a seller who produces or manufactures and sells its own inventory. It doesn't include products or services by other sellers.

Bring your catalogue onto the ONDC network.

Connect sellers, digitize catalogues and make inventory discoverable across buyer applications.