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    MSME

    ONDC x MSME Online
    Vyapaar Ki Nayi Shuruaat

    ONDC will serve as a powerful enabler for MSMEs by providing them with a digital ecosystem that supports their growth, market expansion, and competitiveness. It aligns with the Ministry of MSMEs' objective of empowering MSMEs and fostering their development in the digital era.

    Program Details

    Key features

    Initiative outlay

    Rs. 277.35 Cr

    The Scheme duration

    3 years (FY 2024-2025 to FY 2026-2027)

    Implementing Agency

    National Small Industries Corporation (NSIC)

    Target beneficiaries

    5 lakh MSEs (50% will be women owned MSEs)

    Eligibility criteria for an MSME to participate in the TEAM Initiative

    • The enterprise should have a valid Udyam Registration

    • The enterprise should not already be on ONDC as a seller – a self-declaration will be submitted by the enterprise while registering on the TEAM Initiative portal

    • The enterprise should not have taken benefits from similar ONDC initiative being run by Central/ State Government or any other Government entity.

    The MSEs are required to register themselves to avail services from SNP’s under the TEAM Initiative on the portal. ( Link: https://team.msmemart.com/msme-registration-eligibility )

    The following should be noted by the Network Participants (NPs) participating in the TEAM Initiative:

    The SNPs can onboard any MSME under the TEAM Initiative, however, they can claim incentives as per the TEAM Initiative guidelines, only for the following category of MSMEs:

    • Only Micro and Small Enterprises (NPs will not be able to claim incentives for Medium enterprises)

    • The major activity of the Micro and Small enterprise should either be “Manufacturing” or “Services” (NPs will not

    Eligibility criteria for a Seller Network Participant (SNP)

    • The ‘Network Status’ for integration with ONDC should be ‘Live’

    • The SNP should have the necessary functionalities enabled for MSMEs as and when prescribed by ONDC

    The SNPs are required to register themselves for offering their services to MSMEs under the TEAM Initiative on the portal. (Link: https://team.msmemart.com/snp-registration-eligibility)

    MSME TEAM Scheme - (Trade Enablement and Marketing Scheme) & Objectives

    The integration of MSMEs into the digital commerce ecosystem leads to formalization of their operations, ensuring compliance with regulations and enhancing their legitimacy in the market. This can improve their access to financial services and government support.

    Embracing e-commerce can drive the digitization of MSMEs' operations, enabling them to streamline processes, optimize supply chains, and improve overall efficiency. This enhanced competitiveness can help MSMEs thrive in a rapidly evolving business landscape.

    By participating in e-commerce, MSMEs can expand their reach to international markets, making them more export-ready. The digital platform provides access to a global customer base, potentially boosting export opportunities and contributing to the growth of the local economy.

    Empower MSMEs with digital tools and guidance to effectively utilize the e-commerce marketplace.

    Enable MSMEs to present their products and services to a wider audience, unlocking new market prospects beyond their conventional local customer base.

    Ease the burden on MSMEs to invest in developing their own digital setup or e-commerce platforms. By capitalizing on the ONDC ecosystem, MSMEs can access a readily available digital framework, complete with online storefronts, payment gateways, and logistical support.

    Strengthen the trustworthiness and credibility of MSMEs by establishing their digital presence and transaction history.

    Integrate existing platforms like MSME Global Mart and e-khadi portal into ONDC to aid MSMEs on their digital empowerment journey.

    Offer MSMEs access to e-commerce platforms in their native languages, starting with Hindi and English, while allowing for the addition of more languages to support the Government of India's "Local for Global" initiative.

    Engage with MSMEs across the nation through awareness campaigns and workshops, educating them about the advantages and practicality of embracing e-commerce platforms

    Major Components of the TEAM Initiative

    Major Component

    For more details please check :

    Guidelines

    Download PDF

    SOP’s

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