Publication - The Economic Times
Edition - Online
Coca-Cola has joined the Open Network for Digital Commerce (ONDC) through SellerApp, providing data-driven insights and market intelligence. The company has launched its own marketplace, the Coke Shop, exclusively on the ONDC platform. The Coke Shop marketplace model will benefit retailers by providing a new channel for selling products and facilitating multiple touchpoints for consumers.
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Coca-Cola onboards ONDC, launches Coke Shop marketplace
Coca-Cola has joined the Open Network for Digital Commerce (ONDC) through SellerApp, providing data-driven insights and market intelligence. The company has launched its own marketplace, the Coke Shop, exclusively on the ONDC platform. The Coke Shop marketplace model will benefit retailers by provid…
Economic Times
